Project—Andrew Paul

Andrew Paul

Creator PartnershipsBrand StrategyOutreach

Andrew Paul is a filmmaker and photographer working between LA, New York and Santa Barbara. His YouTube channel turns life lessons into cinematic essays, and his shop, Andrew's Bodega, sells the color grading tools and creator courses behind the look. Brandon works with Andrew on the partnerships side of that business.

Client
Andrew Paul
Audience
310K YouTube subscribers
Role
Partnerships Strategy
Shop
Andrew's Bodega
( Approach )

Audience first

Good partnerships start from the audience, not the brand list. Know who is watching, then find the brands that already want to reach them.

01Map the audienceWho watches, where they are and what they buy.
02Shortlist brandsBrands whose customers look like the audience.
03Build outreachA repeatable system for first contact and follow-up.
04Match and pitchLead with the demographic fit for each advertiser.
( Scope )

What Brandon does

  1. 01Developing brand partnership strategy.
  2. 02Identifying relevant brands.
  3. 03Building outreach systems.
  4. 04Connecting audience demographics with potential advertisers.

The ChannelCinematic essays on starting over, creating alone and chasing dreams. This is the audience brands are buying into.

Andrew's BodegaThe shop: one-click cinematic color grading tools and creator education, sold with a corner-store wink.

Andrew's Bodega storefront illustration
Andrew as the Bodega shopkeeper
Film LUT
Film LUTFresh film looks
The Colour Grade Suite
The Colour Grade SuiteOne-click colour
Creator Blueprint
Creator BlueprintYouTube business course
Cinematic Genius
Cinematic GeniusFree starter pack
Andrew Paul, one-click grade
Andrew Paul portrait
( Reach )

The numbers brands see

310KYouTube subscribers
100K+Instagram followers
33Long-form films on YouTube

Audience figures from Andrew Paul's public YouTube and Instagram profiles, October 2026. Imagery from YouTube and andrewsbodega.com.

The Live Site

andrewsbodega.com
The Andrew's Bodega homepage
Desktopandrewsbodega.com
The Andrew's Bodega homepage on a phone
Mobile
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